Here is an interesting article from the Guardian:
"A red Vespa buzzes through a sun-baked Tuscan village. Past a pavement cafe where elegant heads swivel for a better look, past old women with brooms and black aprons, who stop chatting to smile and wave. As it pulls up on the cobbles of the small piazza, a gaggle of children throw down their bicycles and run out in raptures to greet it.
So far, so clichéd, but look closer. As he takes off his helmet, you can see the scooter rider isn't olive-skinned Giovanni from Florence, home of Leonardo, Michelangelo and the Medicis. It's me, pasty-white Tom from Woking, home of Toys R Us and the Peacocks shopping centre."